Google Podcast Explores the Truth About SEO Expertise and Industry Challenges SEO expertise has always been a debated topic, but what does it truly mean in practice? A recent episode of Google’s “Search Off the Record” podcast sheds light on this question. It discusses the nuances between seasoned professionals and emerging talents, while addressing common…
10 SEO Strategies and Practical Tips to Stay Ahead in 2025 Search engine optimisation has never been more important. In 2025, the rules are shifting fast. With AI shaping search, E-E-A-T evolving, and competition for visibility rising, staying ahead demands more than guesswork. This post shares strategic insights and actionable steps. If you’re serious about…
How to Identify and Fix Indexing Problems Caused by JavaScript JavaScript plays a big role in making websites interactive. But for search engines, it can be tricky. Google’s Martin Splitt recently shared practical tips for spotting and fixing indexing problems caused by JavaScript. These insights can save your site from missing out on valuable search…
5 Enterprise SEO and AI Trends You Need to Watch in 2025 As we edge closer to 2025, the connection between enterprise SEO and AI is becoming impossible to ignore. Businesses relying on outdated methods risk being left behind as search engines and user behaviours evolve. AI isn’t just supporting SEO—it’s transforming how businesses optimise…